Job Description:
Role Overview
You will be responsible for designing complete websites and landing pages and improving the user experience across all digital platforms. The ideal candidate understands both aesthetics and conversion psychology.
This role is perfect for someone who blends creativity with data-driven thinking.
Key Responsibilities
- Design complete website layouts from scratch
- Create high-converting landing pages for Meta and Google Ads
- Improve UX flow for consultation forms and lead funnels
- Develop wireframes, prototypes, and user journeys
- Ensure mobile-first responsive design
- Optimize UI for better engagement and lower bounce rate
- Work closely with marketing and development teams
- Maintain brand consistency across all digital assets
- Conduct basic UX research and competitor analysis
Required Skills & Technical Expertise
- Strong hands-on experience in Figma and other UI/UX design tools such as Adobe XD, Sketch, or similar
- Ability to create wireframes, user flows, high-fidelity mockups, and interactive prototypes
- Solid understanding of UX principles, usability standards, and conversion-focused design
- Basic understanding of PHP, HTML, and CSS to collaborate effectively with developers
- Good knowledge of WordPress, including custom website design and theme customization
- Understanding of responsive design, mobile-first layouts, and cross-browser compatibility
- Experience designing landing pages optimized for lead generation
Experience
- 2+ years of hands-on UI/UX experience
- Proven portfolio of live projects
- Experience working with performance marketing teams is preferred